@extends('/_layouts.master')

@section('contents')
<ul class="project-title">
	<li><strong>Stan Smith “For Every Court” SS15</strong> &mdash; adidas Originals, 2014-15</li>
</ul>
{!! $page->prevnext(
  'project/mini-rodini-ss17',
  'project/stans-back-fw14',
  'project-nav'
) !!}
<section class="main project-main">
  <div class="row row_text">
		<div class="col-6">
    	<h2>BRIEF</h2>	
    	<p>Create the communication for the biggest selling adidas shoe of all time, the Stan Smith.</p>
    </div>
		<div class="col-6">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-03.jpg') !!}
		</div>
  </div>			
	<div class="row row_big-image">
		<div class="col-12">
      {!! $page->rspdv('SuperimposeStudio-adidasOriginals-StanSmith-SS14-14_1.jpg', 'auto-height position-center') !!}
    </div>
  </div>			
	<div class="row row_video">
	  <div class="col-10 off-1">
		  <div class="video-container" style="background-image: url({!! $page->imgurl('StanSmith-Video-Still.jpg') !!})" data-video-url="https://vimeo.com/129201780">
	  	</div>
  	</div>
  </div>			
  <div class="row row_text">
		<div class="col-6 off-6">
    	<h2>RESPONSE</h2>	
    	<p>Having been behind the communication for the 2014 ‘Stan is Back’ campaign Superimpose wanted to stay consistent to the trainer’s clean aesthetic. The lead messaging to be conveyed was that ‘Stan Smith is the #1 white trainer on the market’, hence the bold lead copy: ‘For Every Court’.</p>
    </div>
  </div>			
  <div class="row row_two-one-image row_two-one-image-largeImageLeft">
		<div class="col-6">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-07.jpg') !!}
		</div>
		<div class="col-5 off-1">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-06.jpg') !!}
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-04.jpg') !!}
		</div>
  </div>
  <div class="row row_text">
		<div class="col-6">
	    <p>The campaign assets were created to work across all platforms – social, Ecomm, retail, OOH and PR. Eighteen markets bought into the campaign which led to multiple store fronts and events showcasing the Stan Smith assets.</p>
    </div>
		<div class="col-6 image-stack">
			<div class="row">
				<div class="col-12">
          {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS14-11_1.jpg') !!}
				</div>
			</div>
			<div class="row">
				<div class="col-12">
          {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-01.jpg') !!}
				</div>
			</div>
		</div>
  </div>			
	<div class="row row_image-set row_image-set-3">
		<div class="col-4 ">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-08.jpg') !!}
		</div>
		<div class="col-4 ">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-12.jpg') !!}
		</div>
		<div class="col-4 ">
      {!! $page->rsp('SuperimposeStudio-adidasOriginals-StanSmith-SS15-09.jpg') !!}
		</div>
  </div>			
</section>
@endsection